Brooklyn Crafted, Brooklyn, N.Y., unveiled a rebranded label for its craft ginger beer and ginger ale collection. With a nod to the brand’s Brooklyn roots, the new logo features a clean, modern image of the New York City skyline.
Hamilton, Bermuda-based Bacardi Ltd. and Seattle-based nonprofit Lonely Whale have joined forces to help rid the environment of single-use plastic and to eliminate one billion single-use plastic straws by 2020, the companies said.
PepsiCo, Purchase, N.Y., released its 2017 sustainability report, showing the company made progress toward its 2025 packaging design goal. The company’s sustainability strategy, called Performance with a Purpose (PwP), aims to reduce PepsiCo’s environmental footprint, expand its nutritional products, while simultaneously working to better the lives of people and families, the company says.
FIJI Water, a brand of Los Angeles-based The Wonderful Company, LLC, announced it will be directly handling its product delivery.
Evian Natural Spring Water, a brand of France-based Danone, announced its new advertising campaign exclusively for the U.S. market: I Wanna hashtag #Liveyoung. Derived from the company’s global Live young campaigns, the new advertisements will go live on July 16, with out-of-home, social, influencer activations and sponsored events, it says. The new campaign draws inspiration from how people Live young, emphasizing that it is more than an age, but an attitude focused on living a life full of vitality and experiences, the company says.
HOT Canned Coffee, New York, announced that its grab-and-go HOTSHOT hot coffees and hot chocolate now is available on Amazon.com. In addition Amazon PRIME members will receive free two-day shipping and also may register for a subscription service, the company says.
White Plains, New York-based Jägermeister Liqueur released “Mini Meisters,” 20-ml Jägermeister mini-shots. Mini Meisters will be available nationwide and sold in a 10-shots-to-go pack, the company says.
Plano, Texas-based Dr Pepper Snapple Group Inc. (DPS) announced that its shareholders have approved two proposals to allow for the issuance of DPS common stock to the previously announced Agreement and Plan of Merger, the company said. The merger agreement, dated Jan. 29, 2018, says that DPS, Salt Merger Sub Inc. and Maple Parent Holdings Corp., the parent company of Keurig Green Mountain Inc., Waterbury, Vt., will share common stock, it adds.
The National Honey Board, Longmont, Colo., announced that it is hosting its first Honey Spirits Competition aimed at recognizing distillers who use honey in their products.
Brew Dr. Kombucha, Portland, Ore., is releasing its delicious, refreshing kombucha in aluminum cans nationwide, becoming the first kombucha brand to offer its products in cans, the company says.
With summer in full force, consumers continue to thirst for the refreshing taste of water including flavored waters with in innovative flavors. In the Readers’ Choice: New Product of the Month poll for May, the readers selected WTRMLN WTR as their favorite new product release.
El Tesoro de Don Felipe, a brand of Fielding & Jones Ltd., Chicago, unveils a new look on its El Tesoro Blanco, Reposado and Añejo tequilas. Within the packaging refresh is a new artisanal bottle and label that more visually communicates the time-honored process and attention to detail, the company says.
Sprite, a brand of Atlanta-based The Coca-Cola Co., announced the launch of its new summer limited-edition collection, The Fresh Faces Series. The series builds on more than 30 years of celebrating the sound and feel of hip-hop, the company says.
Los Angeles, Calif.-based The Coffee Bean & Tea Leaf announced it is returning to New York City through a new franchisee, Hudson River Coffee & Tea, and plans to open 100 new stores across New York, beginning with Manhattan later this year. "The Coffee Bean & Tea Leaf has never wavered from delivering quality and innovative coffees and teas from around the world,” said Pinchas Shapiro, chief executive officer of Hudson River Coffee & Tea, in a statement.
Beverage Industry releases its annual Top 100 list. The list reflects the top beverage companies based on 2017 fiscal year sales.
Dunkin’ Donuts, Canton, Ma., is inviting consumers to make the longest day of the year the coolest day as it hosts a special nationwide Frozen Lemonade tasting event on Thursday, June 21.
Cruzan Rum, a brand of Beam Suntory, Chicago, has launched the Island Spirit Fund to help the U.S. Virgin Islands and communities across the United States rebuild following the destruction caused by last year’s Hurricane Maria, the company said.
The Coca-Cola Co., Atlanta, Ga., and 7-Eleven Inc., Irving, Texas, are teaming up for the world’s most-watched sporting event and inviting fans to celebrate like never before, the companies said. Fans have a chance to get into the games by entering at one of approximately 61,000 participating
7-Eleven stores in 14 countries.
Stoli Vodka, a brand of Stoli Group USA LLC, New York, announced the launch of its Stoli Harvey Milk limited-edition bottle.
Beneo-Orafti SA, a subsidiary of Südzucker Group, Germany, announced it has officially received FDA approval for two of its dietary fibers: Orafti Inulin and Oligofructose.
Baltimore-based kombucha brewer Mobtown Fermentation announced a new partnership with Coastal Sunbelt Produce, Laurel, Md., that will double the number of states where they can distribute their Wild Kombucha line, the company says.
Newcastle Brown Ale, a beer brand of Heineken USA, White Plains, N.Y. announced the release of its series of grilling recipes in partnership with MasterChef Season 7 champion, Shaun O’Neale.
Perrier Sparkling Mineral Water, a brand of Nestlé Waters North America, Stamford, Conn., released a new limited-edition collection: PERRIERxWILD.
Starbucks Coffee Co., Seattle, Wash., announced that their iconic leader and visionary entrepreneur Howard Schultz is stepping down from his role as executive chairman and member of the Board of Directors, effective June 26. He will be honored with the title of chairman emeritus, the company said in a statement. The company will continue to be led by Kevin Johnson, chief executive officer (CEO) and member of the Board of Directors, it added.
KINKY Beverages, a brand of Mendota Heights, Minn.-based Prestige Beverage Group, released a new can size for its X malt beverage line.
Fever-Tree USA, Brooklyn, N.Y., announced the launch of the company’s first global office located in Brooklyn.
The unofficial start to summer is underway and the readers of Beverage Industry have shown their appreciation for summer beverage offerings. In the Readers’ Choice: New Product of the Month poll for April, the readers selected MTN DEW Baja Blast as their favorite new product release.