This summer, The Cities Project by Heineken is partnering with the Bruno Mars 24K Magic World Tour to help fund projects across the country while awarding consumers tickets to the music tour. The Cities Project by Heineken is a project by White Plains, N.Y.-based Heineken USA that helps bring to life ideas that make great cities even greater, the company says. This summer, consumers who donate to one of 11 locally relevant Indiegogo campaigns across the country will receive concert tickets to the music tour, it adds.
Oakland United Beerworks, Oakland, Calif., launched its new brand/label. The new brand has evolved from Linden Street Brewery, which originated in 2009.
Healdsburg, Calif.-based Rodney Strong Vineyards announced that beginning April 3, wine fans from across the United States will have the opportunity to enter an online sweepstakes for the chance to be one of three Rodney Strong Vineyards Master Blenders. The randomly chosen winners and their guests will win an exclusive, educational weekend trip to Sonoma County, the company says.
Carolina Global Brewing, Charlotte, N.C., announced the launch of its new, all-natural flavored malt beverage product line: Juicebar Cocktails. The new products combine fruits, vegetables and herbs into a ready-to-drink (RTD) cocktail blend. The new line will be available in two flavors: Carrot Aloe Mango, which is 4.9 percent alcohol by volume (ABV), and Pineapple Lime with Cilantro, which is 4.7 percent ABV, the company says.
Mamma Chia, Carlsbad, Calif., is celebrating the vitality, energy and strength of chia as it is one of the most nutrient-dense foods on the planet with National Chia Day (March 23), which the company established last year. The company is commemorating the day this year by donating to a special cause that supports sustainability, it says.
In case you hadn’t heard (I’m sure you have), bottled water overtook carbonated soft drinks as the No. 1 beverage sold in the United States based on volume in 2016. With consumers showing their love for bottled water, it is no wonder that brand owners are introducing new products into this category.
St. Louis-based Anheuser-Busch (A-B), a wholly owned subsidiary of Anheuser-Busch InBev, announced that its Michelob Ultra brand launched ULTRA 95, a free, dedicated skill on Amazon Alexa.
With the start of spring, Seattle-based Starbucks Coffee Co. announced new Teavana tea beverages: Teavana Shaken Iced White Tea and Teavana Lightly Sweet Chai Tea Latte. The teas, along with the regional roll-out of ready-to-drink (RTD) Teavana Craft Iced Teas, will be available at Starbucks stores in the Northeast United States, the company says.
Joplin, Mo.-based Vivify Beverages LLC announced the launch of Bravazzi Hard Italian Soda. Available in three citrus flavors — Grapefruit, Limonata and Blood Orange — Bravazzi is a gluten-free sparkling alcohol beverage that delivers an authentic, all-natural Italian soda experience, the company says.
Casa Modelo, a brand of Victor, N.Y.-based Constellation Brands Inc., announced the launch of its newest ready-to-serve chelada: Modelo Chelada Tamarindo Picante. The second chelada flavor to join the Casa Modelo portfolio, Modelo Chelada Tamarindo Picante celebrates traditional Mexican ingredients — chipotle peppers and tamarind — to offer fans of Modelo a spicy yet sweet taste profile that embraces one of the most popular and growing flavor trends: the desire for unique, authentic flavor combinations, the company says.
Plano, Texas-based Dr Pepper Snapple Group (DPS) announced that reported net sales were up for the fourth quarter as well as the year.
Kohler Co., Kohler, Wis., announced that Kohler Original Recipe Chocolates is broadening its offerings with the launch of Kohler Original Recipe Chocolates Chocolate Mint Brandy. Incorporating the company’s exclusive blend of chocolate, the new brandy is naturally infused with Kohler’s all natural, 72 percent dark chocolate and provides a fresh minty taste, the company says. The Chocolate Mint Brandy will be released this month and will be available at Destination Kohler as well as other select retailers and restaurants in the Wisconsin area.
Portland, Ore.-based Eastside Distilling Inc., a producer of hand-crafted spirits, announced the acquisition of MotherLode Craft Distillery, also based in Portland, Ore., and a provider of bottling services and production support to craft distilleries. Since its founding in 2014 by Allen Barteld, the mission of MotherLode has been to enable craft distillers to increase their production and extend their product lines, reducing cost and increasing efficiency, thereby freeing them to focus on their craft, the company says. The typical MotherLode customer is a distillery of small batch, hand-crafted spirits, or a premium craft spirit sold as a private label, it adds.
Stoli Vodka, a brand of Stoli Group USA LLC, New York, is returning to TV with a new commercial for the first time in seven years. As part of the biggest multimedia campaign since the inception of Stoli Group USA, the new television spot, titled "THE Vodka," uses a montage to celebrate the pioneering heritage of Stoli through the lens of those who drink it, the company says. The 30-second spot will run on TV during live sports and late night in target markets beginning March 13 with national digital distribution to include sports and lifestyle properties and premium full-episode players, it adds.
Capping a decades-long streak of vigorous growth, bottled water achieved a major milestone in 2016, when it surpassed carbonated soft drinks (CSDs) to become the largest beverage category by volume in the United States, according to New York-based Beverage Marketing Corporation (BMC). Total bottled water volume grew from 11.8 billion gallons in 2015 to 12.8 billion gallons in 2016, an increase of nearly 9 percent, which marked the third year of accelerated growth, the market research firm says.
The San Rafael, Calif.-based Mighty Leaf Tea Co., which specializes in artisan blends of whole leaf teas, herbs and fruits, launched a new multi-tiered tea program, offering three distinct lines of teas to serve the multi-faceted needs of its foodservice customers. The new program is a part of the company’s broader strategy to offer a high-quality tea program for the foodservice channel at every price point and for every venue, the company says.
Delicato Family Vineyards, Napa, Calif., announced the addition of a Rosé to its Noble Vines Collection. The 2016 Noble Vines Vine Select 515 Rosé releases nationally this month, the company says.
Redd’s Brewing Co., a brand of Chicago-based MillerCoors, announced the return of the Redd’s Wicked Limited Release series. Kicking off the return of the series is Redd's Wicked Strawberry Kiwi, a new flavor. The second flavor in the series, Redd's Wicked Strawberry Kiwi hit shelves nationwide on March 1 and will only be available for a limited time, the company says.
Miami-based Southern Glazer’s Wine and Spirits LLC announced the launch of its new Travel Sales and Export division, becoming the first major U.S. wholesale distributor to offer brokerage services to travel and export market channels, the company says. The new division will serve supplier partners as a broker across the Caribbean and Latin American regions, the cruise line industry, and duty-free operators in the Americas. As a broker, Southern Glazer’s will act as an agent of record and provide sales, marketing and logistical support to these markets, it says.
Stella Artois, a brand of Anheuser-Busch InBev, Leuven, Belgium, and National Geographic announced that a new documentary, "Our Dream of Water,” a film spotlighting the effects of the global water crisis, will make its world premiere on March 22 in celebration of World Water Day. The documentary, debuting on the National Geographic channel, was commissioned by Stella Artois as a part of its Buy A Lady A Drink campaign, an ongoing partnership with Water.org to help provide clean water to people in the developing world, the company says.
Southwest Spirits & Wine, a joint venture between Southwest Distillery and Prairie Creek Beverages, announced the release of Calamity Gin.
More than 14,000 brewery professionals are expected to attend the 34th edition of Craft Brewers Conference & Brewexpo America, which takes place April 10-13 at the Walter E. Washington Convention Center in Washington, D.C. At the event, Imola, Italy-based Sacmi will focus on new solutions for the total quality control of labelled bottles at booth No. 2155.
Amestel, a brand of Heineken USA, White Plains, N.Y., announced the launch of of a new light beer: Amstel Xlight. With 90 calories, 2 grams of carbs, 4.2 percent alcohol by volume and 4 international bittering units, Amstel Xlight is a sessionable, premium quality light beer with a full beer flavor not expected from a light beer, the company says. The new product, which launched March 1 in Arizona, Texas, and Boston, Mass.,is available in six-pack bottles, 12-pack cans and bottles, and a 24-ounce single-serve can.
Beginning March 1, Wauconda, Ill.-based Small Town Brewery, the makers of Not Your Father’s Root Beer, will introduce a new collection of artisanal brews that put a fresh spin on three classic American flavors. The new lineup includes Not Your Mom’s Apple Pie, Not Your Mom’s Strawberry Rhubarb and Not Your Mom’s Iced Tea.
To address challenges faced by communities with little of no access to clean water, Voss Foundation was founded by the directors of Voss of Norway ASA as an independent nonprofit organization to address the availability of clean, safe water resources and hygiene in Sub-Saharan Africa.
Breakthru Beverage South Carolina, Ridgeway, S.C., will introduce select craft beers to its portfolio, beginning with Louisville, Ky.-based Goodwood Brewing Co. This represents Breakthru South Carolina’s first expansion into the beer marketplace, it says.
Tecate, a brand of White Plains, N.Y.-based Heineken USA, announced that May 6 is the long-awaited fight between Canelo Alvarez and Julio Cesar Chavez Jr. To enable the brand’s legal-drinking-age (LDA) boxing fans the chance to experience the excitement without stepping foot inside the ring, Tecate is giving consumers the chance to win a knockout lineup of prizes, including tickets to the big match, with its integrated Fight Every Night promotion from March 1 leading up to the fight, the company says.
In the publication’s Readers’ Choice New Product of the Month poll for January, Dunkin’ Donuts Iced Coffees took the No. 1 spot by garnering 38 percent of the vote.